Coco-cola created a unique experience using Samsung LCD display panels mounted on refrigerator doors. The panels can completely be transparent showing the contents or fully opaque revealing bright, inviting content. The custom Coke fridges were installed in Subway and KFC, with the ability to pull in additional live content such as weather, news, tube updates and local information depending on the time of day. In-between the updates Coke and Subway/KFC shared animated advertising.
Case Study Film
KFC Dinner Playlist